Oh, that diet. Again.

Back in 1996 I told a bodybuilder friend/mentor whom I really looked up to about this new diet I was following. “You eat zero carbs but lots of fat and it tricks your body into surrendering bodyfat while sparing muscle.” My mentor wasn’t too impressed. “Oh...

The Rock Lied: It Does Matter!

If I could click my Jordans together three times and make anything disappear it would be the overplayed, too-cool-for-school It Doesn’t Matter schtick: How many reps should I do? » “Doesn’t matter. Just work hard.” Can I eat toast, or should I stick...

Happy Birthday, Arnold Schwarzenegger

I’m a bit late but I’m sure he won’t mind. A lot of guys like me cite Arnold as their inspiration for first picking up a weight or choosing a career in fitness. Others more thoughtful view Arnold as the ultimate example of the American dream: the peculiar immigrant...

Everything Matters and Everything Is Connected

Just today someone asked about my “coaching philosophy.” That’s not even bullshit. Seriously, someone did ask me. But do take note, when you read “people always ask me…” you can comfortably assume there’s a trailer load of horseshit on the way. Anyway,...

The *Actual* Fundamentals of Physique Progress

As a coach, one of the biggest lessons you learn is that folks tend to think they’re way more advanced than they really are. On a scale of 1-10 in terms of development (with 10 being a Pro, and 1 being a rookie) most believe they’re in the 7-8 range, and just need a...