My favourite kinda client: Steamin’ Willie Beamen

Here’s my favorite kinda client: Steamin' Willie Beamen. (You've seen Any Given Sunday, right?) I've had many SWB's over the years—men and women, young and old. They're stubborn and easily pissed off, but unlike the character in Any Given Sunday they take full responsibility for their state of affairs. They send me weekly updates with messages like: "I can't believe I let my diet fall apart so...

The allure of non-stop progress

With fat loss, we all seek non-stop progress. Preferably lightning fast, too. Oh, and while we're asleep, if at all possible. Especially since there was — for many of us — a brief time, in the early days, when our progress might’ve actually felt that way. Think back to when you first started lifting or got your diet in order. Maybe you dropped five pounds in the first week or added weight to the...

Minimal work != minimal effort

As I've gotten older and coached more people around my age and stage of life, I've increasingly come to believe in getting the most out of the least. That's not doing minimal work and it's certainly not minimal effort. It's just respecting that your focus and energy are finite. So you can either do your absolute best, most intense work briefly, or do "sub-max" work but lot's more of it. Nothing...

Realistic fat loss calories

Most physique photos online have been filtered, doctored, or "favorably lit." And many physique models lie about their diet and drug use and even their training info. But I'll indulge the accompanying fantasy to make a point. This dude, Helmut Strebl, is one of the most shredded guys on the internet. Google him. Just prepare to feel like a fat turd. Here's an example image that's floating around...

Vacation Workouts

Working out on vacation is a hot topic pretty much every July/August. It’s also a source of considerable anxiety. I've known people who stress so much about training on their summer holiday that they turn vacations upside down just to find a gym. Or worse, they just don't go at all. So, how do I approach this subject with clients? Well, I hate to say it but... "it depends." Here are some of the...

Two diet challenges for you

There are many diet and exercise “challenges" out there. Most are directed at attracting newbies, which might actually be counterproductive: isn’t the process (not to mention life) already challenging enough? Instead of simply railing against the concept of a challenge, however, I like to note that, for the committed folks, there are a couple challenges that can really make your life...

“I want to look exactly like [insert person]. Can you help?”

I had a question that was a bit disturbing that I’ll share today.  A prospective client — a nice, smart, fit guy — filled out my coaching application and then followed up with a series of questions. He included pics of a handsome physique model, saying he loved the guy’s look and wanted it to be his end result so he could pursue modelling, which to me read like he wanted to look like him—right...